Posts Written by
Ben Parr
Ben Parr is the President and Co-Founder of Octane AI, the Messenger and bot platform for ecommerce. He is also the author of the best-selling book "Captivology: The Science of Capturing People's Attention." He sits on the board of directors of Samasource and the Lufthansa Airlines' advisory board. Ben is also a columnist for Inc. Magazine. Previously, Ben was the Co-Editor and Editor-at-Large of Mashable. He is a member of the Forbes 30 Under 30.
How Conversational Commerce Can Increase Sales & Improve the Customer Experience
At the intersection of social media and online shopping, conversational commerce has businesses interacting with consumers through messaging and chat apps.
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